Dr D. N. Dwivedi retired as Reader (Economics) from Ramjas College, Delhi University. After his retirement, he worked as Professor (Economics) for Maharaja Agrasen Institute of Management Studies, New Delhi for 12 years. Earlier, he also worked as Economic Consultant for seven years in the Consulting Centre for Finance and Investment (CCFI), Riyadh, Saudi Arabia.
Dr. Dwivedi has got published over fifty academic papers on various economic issues in the national and international journals. He has also authored several famous textbooks, such as Principles of Economics, Microeconomics: Theory and Applications, International Economics: Theory and Policy, and Essentials of Business Economics, all published by Vikas®. He has also written a research book Problems and Prospects of Agricultural Taxation in India and have research papers on India's fscal policy and taxation issues published in his own edited book Readings in Public Finance.
PART I: INTRODUCTION
1 Nature and Scope of Managerial Economics
2 Objectives of Business Firms
3 Some Fundamental Concepts and Business
Decision Rules
4 Some Mathematical Tools of Economic Analysis
5 Optimization Technique
PART II: THEORY OF CONSUMER DEMAND AND
DEMAND FORECASTING
6 Analysis of Consumer Demand
7 Analysis of Market Demand
8 Elasticity of Demand and Its Application
9 Demand Estimation and Forecasting
PART III: THEORY OF PRODUCTION AND COST
ANALYSIS
10 Theory of Production
11 Theory of Cost and Break-Even Analysis
12 Linear Programming
PART IV: MARKET STRUCTURE, PRICING THEORY AND
PRACTICES
13 Market Structure and Market Mechanism
14 Price and Output Determination under Perfect
Competition
15 Price and Output Determination under
Monopoly
16 Price and Output Determination under
Monopolistic Competition
17 Price and Output Determination under
Oligopoly
18 Game Theory and Strategic Behaviour of
Oligopoly Firms
19 Managerial Theories of Firm
20 Pricing Strategies and Practices of Firms
PART V: CAPITAL BUDGETING AND INVESTMENT
DECISIONS
21 Capital Budgeting and Investment Decisions
under Certainty
22 Investment Decisions under Risk and
Uncertainty
PART VI: MACROECONOMIC ASPECTS OF
MANAGERIAL ECONOMICS
23 Macroeconomics: Defenition, Scope and
Application
24 National Income: Concepts and Measurements
25 Theory of National Income Determination
26 Analysis of the Monetary Sector
27 Theories Economic Growth and Business Cycles
28 Theories of Inflation and Control Measures
PART VII: GOVERNMENT ROLE IN THE ECONOMY
AND ECONOMIC POLICIES
29 Government Role in the Market Economy of
Globalization on
29 Government Role in the Market Economy
30 Monetary Policy
31 Fiscal Policy of India
32 Corporate Social Responsibility
PART VIII: SOME INTERNATIONAL ASPECTS:
GLOBALIZATION AND BALANCE OF PAYMENTS
33 Impact of Globalization on Business
Environment
34 The Balance of Payments: Assessment and
Adjustment
Index
- The subject matter of the book is reorganised in VIII parts.
- Chapters 1 to 5 are rewritten emphasising the application of economic theories to business decisions.
- A new chapter, i.e. Demand Estimation and Forecasting (Chapter 9), is added.
- Chapters containing analysis of interrelated aspects of managerial economics are merged together.
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