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Sailesh Sengupta

Sailesh Sengupta, a well-known communication and public relations professional has been in the corporate field as well as in academics for over a quarter century. He has had intensive professional training in leading institutions and organizations including courses at the Asian Institute of Mass Communication at Singapore, Management Development Institute (Delhi) and Administrative Staff College of India (Hyderabad). Starting of as an Education Officer under the Government of India, he eventually rose to the position of Corporate Head of Public Relations of a major Government of India enterprise. At present, he serves as a visiting professor with a number of leading business and professional institutes at Delhi.
List of Books written by Sailesh Sengupta
Management of Public Relations and Communication, 2/e by Sailesh Sengupta

 

Management of Public Relations and Communication, 2/e

 Vikas Publishing

 

  • 9788125918462
  • 464 pages
  • Paperback
  • Rs.410.00
  • 2005

 

 

This book provides a practical introduction to the basic principles of public relations and effective communication. It caters to the professional need of practising PR persons, the academic requirements of the students of PR and communication courses, and for the larger segment of the formally uninitiated, who may have to deploy these tools and techniques ...

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