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N.R. Mohan Prakash

He is a postgraduate in Commerce and Management and a doctorate in the area of marketing of services. He has rich industrial, teaching and research experience. He served in leather, pharmaceutical and NBFC industries. He has been working as a faculty in the GITAM Institute of Management, GITAM University, Visakhapatnam since 2005. He is the author of six books in the areas of Business Environment, Entrepreneurship, Internal Marketing, Customer Relationship Management, Risk Management and Insurance and Computer Applications-II. He has contributed several articles to reputed national magazines and journals and presented a number of papers in national and international seminars in various parts of the country.
List of Books written by N.R. Mohan Prakash


Banking, Risk and Insurance Management

Vikas Publishing


  • 9789325994058
  • 660 pages
  • Paperback
  • Rs.550.00
  • 2016



The financial services sector is witnessing such rapid changes and innovations that the existing books are hardly able to keep up with the rapid developments in the entire gamut of financial services. This book aims to fill this gap by covering the most recent developments and new products in the sector. Closely following the syllabus of MBA UGC curriculum ...

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