Catalogue

This book has been painstakingly and thoroughly prepared to cover extensively various facets of organizational behaviour—both micro as well as macro. Its coverage is broad, up to date and balanced in terms of concept and application. The book is especially intended for the Organizational Behaviour paper of WBUT. It will also be useful for students of management, human resources management, ...

Principles of Management will serve as a textbook for the West Bengal University of Technology (WBUT) students of computer science engineering, information technology, electronics and communication engineering, electrical, electronic and mechanical engineering. All aspects of management, including financial, marketing, operations, technology and customer management as well as key areas like ...

STRATEGIC MANAGEMENT is a book that succinctly captures the nuances of leveraging strategy in the management of corporations and businesses. Tailor-made for students majoring in business and commerce at the undergraduate as well as postgraduate levels, it will equip them with skills in strategic thinking that encompass strategy formulation, implementation and evaluation. Furthermore, the book ...