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Principles of Management (WBUT), 2/e

Principles of Management (WBUT), 2/e

Vikas Publishing
  • 9789325971653
  • 376 pages
  • Paperback
  • Book 250.00
  • 2014

Principles of Management will serve as a textbook for the West Bengal University of Technology (WBUT) students of computer science engineering, information technology, electronics and communication engineering, electrical, electronic and mechanical engineering. All aspects of management, including financial, marketing, operations, technology and customer management as well as key areas like decision making, leadership, planning and corporate social responsibility have been comprehensively dealt with.

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  • Unit 1: Basic Concepts of Management
  • Unit 2: Functions of Management
  • Unit 3: Management and Society
  • Unit 4: People Management
  • Unit 5: Managerial Competencies
  • Unit 6: Leadership
  • Unit 7: Decision Making
  • Unit 8: Economic, Financial and Quantitative Analysis
  • Unit 9: Customer Management
  • Unit 10: Operations and Technology Management
  • Model Test Paper